Interbrand announced the 2017 Best Global Taiwan Brands at an event hosted by the Industrial Development Bureau and Ministry of Economic Affairs, and organized by the Taiwan Institute of Economic Research.

Chailease Holding has been named #16 with brand value growth of 4% on the Best Global Taiwan Brands list. This year’s Best Global Taiwan Brands survey featured representatives from a diverse array of industries, including: consumer electronics (Asus, HTC, and Acer), sports and health (Giant, Merida, and Johnson), IT (Advantech, Delta, and MediaTek), financial services (CTBC, Cathay, and Chailease), food and beverages (Want Want, 85℃, and Uni-President), and Cosmetics (CHLITINA). The Best Global Taiwan Brands survey focuses on companies whose brands operate in global markets.

The survey combines a quantitative corporate financial analysis with a qualitative study of the position and strength of each brand. This survey provides a concrete evaluation of the value of Taiwan’s international brands, helping to identify their respective competitiveness in the global market.